December 13, 2009
Helm is a leather goods label based in Austin, TX. Their boots, belts and bags are hand-crafted by “artisans in Istanbul” from carefully sourced premium materials.
The emphasis on quality—nice but unremarkable in itself—is matched by impeccable attention to detail in terms of design: all of the boots capture a refined American West-meets-Europe sensibility to achieve an aesthetic that is both timeless and fashion-forward. (My namesake, a style called the Ray Ray, pictured above, happens to be my favorite one.) These reference points are reflected in Helm’s current stockists in Austin and Denmark; NYC in early next year.
Also, is it just me, or does the “Emi” silhouette (above) look like the Rustic Blazer Mid’s (below) classier big brother? I can’t say I love the Emi; the contrast paneling, which vaguely looks like a filled-in swoosh, just doesn’t do it for me, and I find the sloping of the upper (along the laces) a tad effete, though I do like the cleaner look afforded by the lack of a second seam there. Let’s just say that Helm is better at dressing down formalwear than dressing up streetwear—leave that to Y-3.